Marketing tip: Don’t overlook Boomers
Did you know: Baby Boomers make up 35% of the American adult population By 2015, 45% of the U.S. population will be 50+ Adults 50 and older own 65% of the aggregate net worth in the U.S. Unlike...
View ArticleMarketing Strategy, why?
Three reasons to embrace a strategic marketing approach: Strategic marketing objectives that are tied to business goals give you a target to hit. When you identify what you want your marketing to do...
View ArticleHow to create iPad presentations
Creating a presentation on your iPad is easy! I recently gave the following “how to” presentation to an industry association annual conference: Let’s say you have photos of a construction project that...
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